Product Designer
@ Microsoft AI Monetization
Based in the Bay Area
● available
Hi! I’m designing for an AI-first world by
Hi! I’m designing for an AI-first world by
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Intro
Product designer with 6+ years of experience designing intelligent products at scale, combining craft, strategy, and systems thinking. At Microsoft, her work spans commerce and productivity, turning complex ecosystems into intuitive experiences that drive user impact and business growth.
Product designer with 6+ years of experience designing intelligent products at scale, combining craft, strategy, and systems thinking. At Microsoft, her work spans commerce and productivity, turning complex ecosystems into intuitive experiences that drive user impact and business growth.
Worked on
Dynamic 365 Commerce
Dynamic 365 Sales
Copilot Sales Agent
Microsoft Brand Agents
Microsoft Clarity
Projects
About Me
Designer,
problem solver,
system thinker,
and everything in between.
Designer,
problem solver,
system thinker,
and everything in between.
Designer,
problem solver,
system thinker,
and everything in between.
I'm Elicia, welcome to the digital corner of my product design journal.
Born and raised in Taiwan, studied in Canada, bounced around the States, now calling the Bay Area home.
By day, I design AI products at Microsoft, untangle complex problems, and think a little too much about how to turn systems into experiences that just make sense.
By night, I knit sweaters, snuggle with my cats, and get lost in a good read.
I'm Elicia, welcome to the digital corner of my product design journal.
Born and raised in Taiwan, studied in Canada, bounced around the States, now calling the Bay Area home.
By day, I design AI products at Microsoft, untangle complex problems, and think a little too much about how to turn systems into experiences that just make sense.
By night, I knit sweaters, snuggle with my cats, and get lost in a good read.
I'm Elicia, welcome to the digital corner of my product design journal.
Born and raised in Taiwan, studied in Canada, bounced around the States, now calling the Bay Area home.
By day, I design AI products at Microsoft, untangle complex problems, and think a little too much about how to turn systems into experiences that just make sense.
By night, I knit sweaters, snuggle with my cats, and get lost in a good read.
My Experiences
A few things
I’ve designed,
shaped, and
scaled along the way.
A few things I’ve designed, shaped, and scaled along the way.
A few things I’ve designed,
shaped, and scaled along the way.
2026
Microsoft AI Economy Ecosystem
Led cross-team design convergence across Microsoft's AI Economy ecosystem, modernizing Microsoft Clarity and aligning multiple product teams around a shared design language and scalable platform foundation.
Established an AI-first design system that bridges design, engineering, and vibe coding workflows, enabling faster product development and future ecosystem expansion.
2026
Microsoft AI Economy Ecosystem
Led cross-product design system unification across Microsoft’s AI Economy ecosystem, modernizing Microsoft Clarity and establishing a shared design language and scalable platform foundation across 3+ products.
Built an AI-native design system bridging design, engineering, and AI-assisted development to accelerate product development at scale.
2026
Microsoft AI Economy Ecosystem
Led cross-team design convergence across Microsoft's AI Economy ecosystem, modernizing Microsoft Clarity and aligning multiple product teams around a shared design language and scalable platform foundation.
Established an AI-first design system that bridges design, engineering, and vibe coding workflows, enabling faster product development and future ecosystem expansion.
2025
Microsoft Brand Agents: Conversational AI Commerce
Led design for a 0→1 Brand Agent product development, enabling conversational commerce experiences across merchant websites and scaling to 10,000+ active agents.
Established foundational agent interaction patterns and system primitives that enabled scalable brand adoption while contributing to 2x conversion lift across assisted shopping experiences.
2025
Microsoft Brand Agents: Conversational AI Commerce
Led design for a 0→1 Brand Agent platform, enabling conversational commerce experiences across merchant websites and scaling to 10,000+ active agents.
Established foundational Agentic UX patterns and system primitives that enabled GenUI and scalable brand adoption while contributing to 2× conversion lift across assisted shopping experiences.
2025
Microsoft Brand Agents: Conversational AI Commerce
Led design for a 0→1 Brand Agent product development, enabling conversational commerce experiences across merchant websites and scaling to 10,000+ active agents.
Established foundational agent interaction patterns and system primitives that enabled scalable brand adoption while contributing to 2x conversion lift across assisted shopping experiences.
2023-2024
Microsoft Copilot Sales Agent
Led design for core Copilot Sales Agent experiences, contributing to 6× monthly active user growth (20K → 120K) and improving the overall experience score to 4.0/5 within one year.
2023-2024
Microsoft Copilot Sales Agent
Led design for core Copilot Sales Agent experiences, contributing to 6× monthly active user growth (20K → 120K) and improving the overall experience score to 4.0/5 within one year.
Established reusable design patterns adopted by 4+ teams, creating a consistent and scalable foundation across Microsoft CRM experiences.
2023-2024
Microsoft Copilot Sales Agent
Led design for core Copilot Sales Agent experiences, contributing to 6× monthly active user growth (20K → 120K) and improving the overall experience score to 4.0/5 within one year.
2021-2022
Microsoft Dynamics 365 Commerce
Led the redesign of Dynamics 365 Store Commerce Point of Sale, improving task success rate by 30% across critical in-store workflows.
2021-2022
Microsoft Dynamics 365 Commerce
Led the redesign of Dynamics 365 Store Commerce Point of Sale, improving task success rate by 30% across critical in-store workflows.
2021-2022
Microsoft Dynamics 365 Commerce
Led the redesign of Dynamics 365 Store Commerce Point of Sale, improving task success rate by 30% across critical in-store workflows.
Campaigns, lookbooks, and editorial shoots for magazines and fashion houses. Available for single-day and multi-day productions across Europe and internationally.